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September 18, 2014

Beverage milk sales hit lowest level in nearly 30 years, cost of cow feed soars

The U.S. Department of Agriculture says last year’s beverage milk sales fell to the lowest level since 1984. One expert blames the drop on consumers shifting toward bottled water, tea and sports drinks, the Milwaukee Journal Sentinel reports. The Wisconsin Milk Marketing Board says yogurt consumption is up 400% from 30 years ago. Cheese sales are also up.

Meanwhile, Minnesota Public Radio reports high feed prices, brought on by the drought, are making it difficult for dairy farmers to earn a profit.

July milk production was up 4.4 percent in Wisconsin, according to the Farmer’s Exchange. Minnesota was also up 1.1 percent.

The Badger State produced nearly 230 million pounds of cheese in June – a quarter of the nation’s cheese production that month.