2 weeks after abruptly closing, beloved How Sweet It Is Cakes shop gets new life

How sweet the news is for Duluth baker Eileen Brown.
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One of Eileen Brown's creative cakes.

One of Eileen Brown's creative cakes.

Two weeks ago, Eileen Brown hung up her piping bag for the last time at her cake shop, How Sweet It Is Cakes, much to the disappointment of her customers.

"Goodnight sparkles. Goodnight frosting. Goodnight joy. Goodnight. Thank you," she wrote on the store's Facebook page, sharing pictures of her empty Duluth bakery as it shut its doors for the final time.

But fast forward to Monday, and her baking adventure has new life, as her cakes will live on thanks to a partnership with The Duluth Grill.

The store announced Brown and "some key staff" started working at the restaurant a few days ago, meaning "the sparkles shine on!"

They had been teasing a major announcement for more than a week on Facebook, telling followers they were "bursting to tell you our good news."

She told the Duluth News Tribune she didn't see the move to the Lincoln Park restaurant coming.

Her cakes, cupcakes and other creations will be on sale as "grab-and-go" treats from the front of the restaurant, with her confections also available for special order.

Brown and her husband Bob closed their store in the Holiday Center in West Superior Street earlier this month.

Known for their special occasion cakes, fresh deli sandwiches, breads and pies, they moved to the Holiday Center location in 2015 from their previous home in the Medical Arts Building. It led to a "significant decline in sales," they said, prompting its closure despite rave reviews for their wedding cakes.

They have a 5-star rating on TheKnot.com, and an average of 4.9 stars on Wedding Wire

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