Last month, the Canadian Broadcasting Corporation (CBC) made an unsettling claim that some of Subway's oven-roasted chicken is only half chicken. Now Subway plans to file a massive lawsuit, saying the claim was false and made the fast food company look bad.
The CBC's study found that some of the oven-roasted chicken sold in Subway sandwiches only had 53.6 percent chicken DNA. Subway's chicken teriyaki only contained 42.6 percent. The rest was said to be soy, a common additive in the fast-food industry.
Subway responded soon after, saying the study must have been flawed because it only uses 1 percent or less soy protein in its chicken.
Weeks later, the fast food company is sticking to its claims by issuing a notice of action against the CBC, asking for $210 million, a Subway spokesperson told GoMN.
Subway said in a statement: "Serving high-quality food to our customers is our top priority, and we are committed to seeing that this factually incorrect report is corrected."
The statement added that the CBC's claims were "defamatory and absolutely false."
The company notes it's shared more facts with the CBC and has asked the media company to retract its claims and issue an apology. However, it appears the broadcasting corporation isn't backing down either.
The Toronto Star says the CBC confirmed receiving a notice of action, but the broadcaster has not been served with a statement of claim. The paper explains a notice of action indicates an intention to sue. Meanwhile, a statement of claim means the lawsuit is definitely happening.
According to Fortune, the CBC plans to file a statement of defense.
"We believe our journalism to be sound and there is no evidence that we've seen that would lead us to change our position," the CBC told Fortune.