Here's one of those online controversies where things aren't exactly black and white.
Or maybe they are. Then again, they might be gold and white ... or blue. See what you think.
It started with a Tumblr post from a woman asking for help because she and her friends couldn't agree on the colors of the dress.
A debate was born and it quickly spiraled across various social media platforms.
There were requests for more pictures of the dress ... in different light ... and attempts to explain why people may see it differently.
We think this emergency is worthy of an appeal to an authentic online institution. Where's Alex from Target?