Skip to main content

After increasing its starting wage to $15 for all workers a few years ago, Target now plans to expand the range of its starting wage to up to $24 an hour. 

The starting wage at the Minneapolis-based retailer will range from $15-$24 an hour, with the exact starting wage depending on the job and the local market, Target said Monday

Wages will be set based on "industry benchmarking, local wage data and more" but Target did not say where exactly the starting wages would be the highest. This new minimum wage will apply to all hourly workers in Target stores, supply chain facilities and headquarters locations.

Target also plans to expand health care benefits for employees and their families starting in April. Hourly workers who work an average of 25 hours a week will be eligible to enroll in Target's medical plan (previously, it was 30 hours a week). Workers will also be able to enroll in the medical plans, which have "enhanced benefits," three to nine months sooner, depending on their position, the release said. 

“We want all team members to be better off for working at Target, and years of investments in our culture of care, meaningful pay, expanded health care benefits and opportunities for growth have been essential to helping our team members build rewarding careers," said Melissa Kremer, chief human resources officer at Target. 

Target says it will spend about $300 million more over the next year to pay workers more and expand their health care benefits as part of its "Target Forward" strategy. 

Sign up: Subscribe to our BREAKING NEWS newsletters

In 2017, Target was among the first major retailers to announce it would be increasing its minimum wage to $15 an hour by 2020. And now many of Target's competitors have done the same — or have paid them more. 

Target CEO Brian Cornell told The Associated Press, "The market has changed. We want to continue to have an industry-leading position."

Target's announcement to pay workers positions the retailer to be a "wage leader in every market where it operates," the news release said. It comes when companies in Minnesota and across the U.S. are competing for workers amid a worker shortage

This has helped drive up wages. And the Federal Reserve Bank of Minneapolis says a survey found 58% of workers want better pay. However, higher wages are the "bare minimum" employers need to offer to compete for workers, the Minneapolis Fed said. People are also looking for health benefits and other benefits, like hybrid working schedules, and the opportunity to advance their career.

Next Up

Screen Shot 2022-05-24 at 5.21.04 PM

Ex-South St. Paul coach dies by suicide 2 days before sentencing

Matthew McCollister was to be sentenced for fraud in federal court on Wednesday.


Minnesota 'glampground' named one of 10 best in U.S.

In Nevis, Minnesota, campers can stay in a refurbished 1905 train car.

Screen Shot 2022-01-28 at 9.04.12 AM

Two men charged over terrifying armed robbery at Newport apartment

They shot the woman who lives in the apartment in the abdomen, and put a gun to a man's head.

Minneapolis police

Minneapolis 2-year-old identified in suspicious death case

The cause of death has not yet been revealed due to an ongoing investigation.

Arianna Vos

Victim of wrong-way driver crash ID'd as Hutchinson 19-year-old

Three women, ages 19, 20 and 20, were in the vehicle struck by a wrong-way driver early Sunday morning.

Julissa Thaler

Eli Hart killing: Police investigating multiple crime scenes

An announcement Tuesday confirmed potential crime scenes in Mound and Minnetrista.

SEIU Healthcare Minnesota strike.

Twin Cities mental health workers gather for 1-day strike

More than 400 mental health workers are participating in the unionized strike on Tuesday.

Bloomington Fire

HAZMAT team at Bloomington hotel following chemical spill in pool

The fire department said two hotel employees are being evaluated by paramedics.

Screen Shot 2022-03-24 at 9.21.32 AM

Big Brothers Big Sisters Twin Cities gets $6M of Mackenzie Scott donation

The donation is the largest the organization has ever seen from a single individual.

Hennepin Avenue S.

Minneapolis accused of backtracking on 24/7 bus lanes for Hennepin Ave.

The Minneapolis City Council is set to vote on Thursday.

Pexels - face mask covid holding

Duluth brings back masking in city buildings amid COVID surge

Duluth, in one of the state's current COVID hotspots, has brought back a mask requirement in city buildings.


target workers

Target giving hourly workers a pay bump during the busy holiday season

The retail giant will pay workers $2 more an hour during "peak" times.

Target store

Target plans to increase the number of Black employees by 20% in coming years

Target announced this goal as it released details about the racial and gender breakdown of its workers at all levels of the company.

Screen Shot 2021-04-25 at 9.21.16 AM

Punch Pizza announces it's raising starting wage to $15 an hour

The chain says current employees are also getting a raise.

Amazon increases minimum wage for its U.S. workers to $15

The retail giant employs thousands of people in Minnesota.

Target store

Target raises its minimum wage to $15 ahead of schedule

Target originally set out to get to $15 an hour by the end of 2020.

Screen Shot 2019-04-04 at 7.25.36 AM

Target's minimum wage workers will get another pay bump

The retailer has pledged to increase minimum wages to $15 by the end of 2020.


Minnesota opens vaccine eligibility to next two groups starting Wednesday

About 1.8 million Minnesotans are newly eligible for the vaccine.