Twin Cities sports talk station 1500 ESPN has rebranded, now calling itself "SKOR North on 1500AM."
The station will make the changes official next week, as announced on Twitter by 1500 ESPN Vikings reporter/host Matthew Coller. The station is focused on being a "digital-first" media company that broadcasts national radio shows from 5 a.m. to noon Monday-Friday before turning live and local weekdays from 12-7 p.m.
Since canceling longtime Twin Cities radio show "Garage Logic" last fall and dropping Patrick Reusse from its airwaves, the station has been gearing up for some big programming changes. Here's what the new afternoon lineup will look like.
- 12-1 p.m. – Purple Daily
- 1-2 p.m. – Purple Daily, Twins Show or Timberwolves Show (depends on the season)
- 2-4 p.m. – SKOR North Live with Matthew Coller
- 4-6 p.m. – The Mackey & Judd Show with Ramie
- 6-7 p.m. – Twins Show, Timberwolves Show, Reusse Unchained or The Beer Show
Reusse is apparently back in the mix at AM-1500, although it's not really clear what "Reusse Unchained" is or if it'll be a daily or weekly show.
1500ESPN.com still exists, but that'll change Monday when it transitions to SKORNorth.com, with the station saying it's committed to producing digital stories, columns, podcasts and videos.
LIsteners can probably expect a lot more detail about the new brand and lineup construction when the crew goes live next week. .
According to the latest Nielsen Audio Ratings, AM-1500 (KSTP-AM) ranks 26th among radio stations in the Minneapolis-St. Paul market for listeners age 12+. .