The cartoon animals displayed on packages of Barnum's Animals crackers are no longer caged in boxcars. Instead, they're living free of cages and they have PETA to thank.
People for the Ethical Treatment of Animals (PETA) recently wrote a letter to Nabisco asking the snack maker to make the change, citing "egregious cruelty inherent in circuses that use animals," according to the New York Post.
Nabisco obliged, with the new look in stores across the country, including right here in Minnesota.
"When PETA reached out about Barnum’s, we saw this as another great opportunity to continue to keep this brand modern and contemporary,” said a chief marketing officer from Mondelez International, the company that owns Nabisco.
PETA responded to the change on Tuesday, saying it "reflects that society no longer tolerates using wild animals in circuses."