IHOP has delivered a changeup that would make Hall of Fame baseball pitcher Greg Maddux blush, flipping the "P" in its name to a "B" in a move from pancakes to burgers.
The "B" will represent a new name for the company, which is calling itself the International House of Burgers.
The company's president, Darren Rebelez, told Fox News on Monday that the first IHOB will open somewhere on the west coast, and that their pancakes are still going to be on the menu.
“We are always going to have pancakes on the menu,” Rebelez said. “But America loves burgers and America loves IHOP and we thought this was a fantastic combination.”
Rebelez doesn't say if all current IHOPs will change names and logos or if IHOB will be a standalone restaurant in addition to IHOP, which has been around since 1958.
In the quick video available in the tweet above, IHOb gives a good look at a couple of its burger options:
- Cowboy BBQ: burger topped with bacon, cheese, onion rings and BBQ sauce.
- Big Brunch: burger topped with a fried egg, cheese and bacon.
It also shows a mushroom and Swiss burger, which we assume is a burger topped with mushrooms and swiss cheese (we're smart).
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IHOP announced last week that the name change was coming, saying they're serious about the quality of their foods and the change will reflect that.
There are eight IHOP restaurants in Minnesota: Apple Valley, Bloomington, Brooklyn Center, Burnsville, Coon Rapids, Maplewood, Oakdale, Waite Park.
It's unclear if or when those locations will start offering burgers.