Busch is giving Minnesotans $1 off beer for every inch of snow that falls

Erm...this seems like a bad business move.
Publish date:
snow, tape measure

The more snow falls in Minnesota this winter, the more money you get off your beer.

That's thanks to Anheuser-Busch, which is offering $1 rebates on packs of Busch, Busch Light and Busch Non-Alcoholic for every inch of snow that falls in the state between Jan. 1 and Mar. 20.

The offer is open to seven midwestern states, though so far only $1.20 off can be obtained given the lack of snow so far this January.

That should change this weekend, with a major storm set to hammer the Twin Cities and much of the state.

Given that last winter saw 77.1 inches of snow fall at MSP Airport during the season, we could enter the kind of territory where Busch is actually paying Minnesotans to drink their beer.

That's why they've wisely added a $30 cap on the rebate, so their profits aren't completely decimated.

You can find out how to take advantage of the rebate here.

Next Up

Andrelton Simmons / Minnesota Twins

Twins sign Andrelton Simmons to one-year deal

The former Angels shortstop is a four-time Gold Glove winner.

covid, vaccine

Minnesotans eligible for COVID shots only need to pre-register once for vaccine lottery

This is good news for people worried that they'd need to sign up every week.

police lights

2 people charged in separate Minneapolis homicides that happened hours apart

A woman is accused of stabbing a man in the chest over $60, while a man is accused of accidentally shooting a victim on the man's birthday.

House for sale

Despite pandemic, Twin Cities housing market set records in 2020

Sales were up 7.7% in 2020 compared to the year before.

Target store inside

Target unveils 'limited-edition' home, lifestyle collection with Levi Strauss

The new collection will be available in some stores and everyone online Feb. 28.

Tim Walz

Walz's $52.4 billion budget increases school spending, raises taxes on wealthy

He says the budget will help level the playing field and ensure all Minnesotans have a fair shot at economic recovery,

Screen Shot 2021-01-26 at 12.55.00 PM

Pictures from Minnesota GOP's Deadwood retreat show no masks, no distancing

The pictures were shared in Chair Jennifer Carnahan's latest email newsletter.

Alexus Norberg

Search for girl, 14, missing from St. Cloud

The teen left her home without her parents' permission.

coronavirus, covid-19

Here is Minnesota's COVID-19 update for Tuesday, January 26

The health departments provided new data daily at 11 a.m.


Austin Buysse ESPN

Minnesotan catches baseball, chugs beer, becomes viral legend

Austin Buysse's one-handed grab was followed by a quick chug.


Twin Cities set for record snow with 7 inches possible Tuesday

The Twin Cities could see anything from two to five inches.

12+ inches of heavy snow possible in MN; Snow to rain in Twin Cities

The latest on how much snow will fall across Minnesota.

snow, tape measure

North Shore dunked on with upwards of a foot of snow

It's not like it's almost May or anything...

Up to 5 inches of snow possible in parts of Minnesota

Mostly rain in the metro, but accumulating snow further north.