Caribou Coffee to sell 'Vikings Blend' in honor of the Vikings

It'll be available in stores beginning Aug. 2.
Publish date:

Like taking candy from a baby, Caribou Coffee is going to take money from your bank accounts with a new marketing effort blending football and coffee. 

Beginning this Thursday, Aug. 2, all Caribou Coffee locations Minnesota will have a new "Vikings Blend" for sale. It'll also be available on Caribou Coffee's website and in most Minnesota grocery stores. 

It's a limited release that the coffee maker describes as a medium blend roast with "a combination of cinnamon, nutty and cherry notes." 

The new blend comes in 10-ounce bags, with K-Cup packages available starting in September. 

Ten percent of all proceeds from the Vikings Blend will be donated to the University of Minnesota Masonic Children's Hospital. 

Next Up