Twin Cities radio station Cities 97 announced changes to its format and the return of long time local favorite, Lauren McLeash.
No longer referring to itself as "Cities 97," the station will now be known as "Cities 97.1," and it has changed its website URL to reflect the alteration.
"Born in 1984 – reborn in 2018," the station says. "We are Cities 97.1! Uniquely Twin Cities."
From a sound perspective, the station says listeners will "broadcast an eclectic mix of Adult Alternative and Hot Adult Contemporary music including songs from artists which the station was instrumental in breaking over the years, like Ed Sheeran, Coldplay, and John Mayer."
It also promises more from Imagine Dragons, Maroon 5, Adele and Weezer, in addition to archived songs that were performed in their in-house studio, known as "Studio C."
As for McLeash, the former program director at Cities 97, she returns as the new voice talent for all of the station's pre-recorded liners and promos. The station's music director, and afternoon host, Paul Fletcher, gave a sampling to listeners via his Facebook page.
"We love you, Twin Cities," said Fletcher in a message to BMTN. "This station means so much to so many people and that very much includes us. And it's super exciting to have Lauren McLeash involved again, you'll hear her voice all day long. Like our first song at noon said, 'It's a beautiful day.'"
Program Director Rich Davis said in a press release that the transition is a reflection of how they "care about our community and the music we play."
It's not yet clear if the focus on community involvement will mean more local artists get air time.
Show hosts on weekdays include Keri Noble (6 a.m. to 10 a.m.), Davis ( 10 a.m. to 2 p.m.), Fletcher (2 p.m. to 7 p.m.) and Mollie Kendrick (7 p.m. to midnight).