Skip to main content

Director Kevin Smith's fictional fast food joint coming to Minneapolis

Mooby's was first featured in 1999's Dogma.
Kevin Smith & Jason Mewes

Jay and Silent Bob duo Kevin Smith (left) and Jason Mewes.

If you're a Kevin Smith fan who's been nursing a craving for Mooby's since 1999's "Dogma," you can finally satisfy it in Minnesota soon.

The fictional fast food chain, which has been featured in many of the cult director's films (including 2019's "Jay and Silent Bob Reboot"), is being brought to life as Mooby’s Pick-Up Experience in downtown Minneapolis next month.

Remembered for its loud purple, orange and yellow color scheme as well as the titular mascot Mooby the Golden Calf, the burger joint will be hosted by First Avenue's Depot Tavern from December 12 through December 19.

Here's a selection of pictures featuring Smith and "Jay" Jason Mewes, both of whom have a history in Minnesota given the pair both appeared in 1995's "Mallrats," which was filmed at Eden Prairie Center.

“We couldn’t be more excited to host the Mooby’s pop-up at The Depot Tavern. We’ve loved working with Kevin Smith in the past and are really looking forward to this next event. It is pretty cool to bring Mooby’s to life for fans, especially now, when we could all use a little levity,” First Avenue General Manager Nate Kranz said in a news release.

If you can't wait to get in on the action, don't worry — preorder will be available starting November 24. 

The Mooby's experience will include a "Jay and Silent Bob’s Merch" pop-up shop, where you can also buy Mooby's gear, including "non-medical masks that can be pre-ordered for pick-up," the news release says. 

The Kevin Smith-themed popups started earlier this year in Los Angeles, when the director joined forces with the team who famously brought other fictional restaurants — including Saved by the Max, inspired by classic teen sitcom "Saved by the Bell" — to life.

Mooby's has also appeared in New Jersey, Chicago and Toronto

Follow Bring Me The News on News Break

Next Up

Screen Shot 2022-05-21 at 9.56.21 AM

North High principal Mauri Friestleben returning to finish year

The principal said Friday she had been fired from her role over her support of a student protest.


One dead, two injured in wrong-way crash on Hwy. 169

The crash occurred on Highway 169 early Sunday morning.

minneapolis police

Man fatally shot overnight in north Minneapolis

The shooting was reported around 2:20 a.m.

Screen Shot 2022-05-22 at 8.30.08 AM

Campsites closed at Voyageurs National Park due to 'historic' water levels

All backcountry trails and campsites are closed, as well as many frontcountry sites.

state capitol Minnesota

Lawmakers reach agreement on tax cuts ahead of session's end

Lawmakers announced they had reached a deal on a tax bill Saturday ahead of the looming session deadline.


Victims of daytime drive-by shooting in Robbinsdale identified

The two men died after a hail of bullets struck a vehicle.

Screen Shot 2022-05-22 at 8.14.37 AM

Source of 'loud explosion' in Brooklyn Park a mystery

The noise was investigated by police, but no source could be determined.

covid, vaccine, booster shots

COVID: All Americans over 50 advised to get a second booster

Cases, hospitalizations and deaths are on the rise again as new COVID variants emerge.

J.W. Peck (left) and Eric Galler.

2 Minnesotans inducted into White Castle's Hall of Fame

White Castle — it's what a man in Minneapolis and another in Woodbury, crave.

Screen Shot 2022-05-21 at 5.46.37 PM

Video shows officers ended pursuit before fatal crash in Anoka

The crash occurred when the driver fled police during an attempted traffic stop in Coon Rapids.

Eli Hart

6-year-old Eli Hart identified as boy found dead in car trunk

The kindergartner's father was trying to get full custody of his son.


Boy found dead in trunk of car in Mound was kindergartner

"It is horrifying and difficult to process a tragedy of this magnitude, especially in our close-knit community," the superintendent wrote.


Screen Shot 2020-09-05 at 8.17.52 AM

Smash and grab robbers burglarize Minneapolis hot dog joint... again

The owners say this comes just one week after the last robbery.

new bohemia

Last-standing New Bohemia restaurant in Minneapolis to close

But a big food chain will be taking its place soon.

Juicy Lucy at Matt's Bar

'101 Best Burgers in America' list includes 3 from Minnesota

One of the three probably won't come as a surprise to you.

508 minneapolis

Another Minneapolis restaurant is closing for good due to COVID-19

The restaurant said it "simply cannot survive the business restrictions which stemmed from the COVID-19 pandemic."

People line up for latest donut chain to invade Twin Cities

The unique made-to-order donut shop opened its doors in Woodbury on Saturday.


Popular restaurant Hazelwood to get fourth location 'this summer'

It currently operates in Bloomington, St. Louis Park and Tonka Bay.