Faribault Woolen Mill is opening its fourth Minnesota store, with its downtown Excelsior location debuting on Thursday.
The 150-year old brand known for its woven map throws is coming off a record year of sales in 2020 and decided to open another store where they have an "enthusiastic fan base," Ross Widmoyer, Fairbault Woolen Mills president and CEO told Minneapolis St. Paul Magazine, noting Excelsior is a "natural fit for our brand."
The new shop is at 234 Water Street, in the historic Miller Block building, in the heart of downtown Excelsior and just a few blocks from Lake Minnetonka.
The other stores are in Linden Hills, Minneapolis, at the mill in Faribault and on Michigan Avenue in Chicago, Illinois.
The magazine notes further expansions into other Minnesota markets are expected later this year.
Faribault Woolen Mills opened on the banks of the Cannon River in Faribault in 1865.