The legendary First Avenue concert venue in downtown Minneapolis plans to open for an in-person event – the first since the pandemic forced many businesses to temporarily close in the spring.
"Nothing could be scarier than 2020, so we couldn’t let Halloween pass without marking the occasion. Our annual costume contest can’t be missed, so First Avenue has reconfigured the classic Halloween night out with seated tables, timed entry, and safe costume contest entry."
Tickets will be sold in advance, with a "very limited" number available, for individuals and groups. Tier 1 is $10 and includes one entry into the costume contest and limited time inside for the photo contest only. Tier 2 is $125 and includes two seats in the venue for two hours, two entries into the costume contest and drink service. Tier 3 is $250 and includes two hours at a four-person table, four entries in the costume contest and drink service.
“This is more of a chance to get out of the house and get a tiny sliver of the Halloween experience,” First Avenue General Manager Nate Kranz told the Pioneer Press. “We needed to do something to get the ball rolling here. We had to circle a date on the calendar and figure out how to make it work and keep it safe.”
Kranz says they know this won't be a huge moneymaker for the venue, noting ticket prices were picked with the goal of breaking even, the paper says.
This marks the first in-person event for First Avenue and is among several planned events (mostly virtual) in the coming weeks, including live-streamed events that will allow for live performances with an online audience.
First Avenue will kick off this online concert series Thursday with Hippo Campus (here's the schedule of virtual events). Then on Friday, it will join 25 independent venues for a three-day Save Our Stages Event.
FOX 9 says First Avenue is looking at other ways to use the space amid the pandemic, including offering wedding packages, shotgun elopements and engagement sessions.
BMTN has reached out to First Avenue for more information.