In a turkey brand first, Jennie-O to take part in Macy's Thanksgiving parade

The Minnesota-based company is making Macy's history this year.
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A Minnesota turkey company will be making TV (and Thanksgiving) history this year. 

Jennie-O has announced it'll be participating in the 94th annual Macy's Thanksgiving Day Parade, which takes place on Nov. 26. According to the Willmar, Minnesota-based brand, they'll be the first turkey company ever to have a float in the beloved parade.

Not only that, but they're also running a contest to see who can come up with the best homemade, turkey-themed floats — with the winner scoring a free trip to the 2021 Macy's Thanksgiving Day Parade in New York. 

(You can check out more details about the contest by clicking right here).

According to the Grand Fords Herald, the float — which will be named "Big Turkey Spectacular" — is in honor of Jennie-O's 80th anniversary, with the company saying a turkey-themed float is a "natural fit" for a parade that happens on a day everyone associates with the bird.

The paper also says the float is being built in New Jersey, though how it looks — and who will be performing on it — are being kept secret until the big day.

That's not to say we can't get a preview. Last week, Jennie-O's Facebook posted a teaser video showing the float under construction. Take a look right here:

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