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It’s official: World's first Taco Bell Defy to open in Brooklyn Park

They're breaking ground on the new project in August.

A new, innovative Taco Bell restaurant is coming to Minnesota. 

The plan is to break ground on Taco Bell Defy — "a concept that will defy norms and define the future" — later this month in Brooklyn Park, a news release says, with the opening scheduled for next summer.

The 3,000-square-foot, two-story restaurant will feature four drive-thru lanes, offering the "fastest way ever to get Taco Bell," the release said. 

There will be one traditional drive-thru lane and three others reserved for those who previously ordered through the Taco Bell app or a third-party delivery app, which will help ease the flow of traffic and ensure speedy service, Taco Bell says. 

The three drive-thru lanes for mobile orders will provide "fast, skip-the-line service" via digital check-in screens, so customers who ordered online can scan in their order via a unique QR code, then pull forward to pick up their food. Food will be delivered "seamlessly and in a contactless manner via a proprietary lift system." Two-way audio and video technology let customers interact directly with workers in real-time.

The design of Taco Bell Defy will help it serve even more customers at a building that's smaller or equal to existing stores. Plus, its "elevated kitchen design" will "optimize and streamline operations" for both workers and customers, Taco Bell said. 

The concept for Defy was developed in partnership with Minneapolis-based design company Vertical Works Inc. And is being built in partnership between Taco Bell and franchisee Border Foods, marking Taco Bell's 230th restaurant and 82nd new restaurant build. 

"This new, innovative concept breaking ground in Brooklyn Park, Minnesota, will improve a major aspect of the consumer experience: drive-thru speed," Aaron Engler, president of Border Foods, said in a news release. "We're partnering with Taco Bell and the best and brightest in technology and design to create what will very likely be the future of quick-service restaurants."

Taco Bell Defy will be built near Zane Avenue and Highway 610.

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