Lizzo gets America talking with new song, retro video

The Minneapolis-based star's new video quickly went viral.
Author:
Publish date:

2019 could turn out to be a defining year for Lizzo, who has started it off with a bang by dropping her new song, "Juice," along with an retro-inspired music video.

The video went live on Friday and quickly racked up views, with a 25-second teaser on Twitter being viewed more than 350,000 times while the full video approaches half-a-million views on YouTube.

The Minneapolis musician was named in the Coachella lineup last week, and could be on the verge of a breakout into superstardom if the initial reaction to "Juice" is anything to go by.

Uproxx says the song is "joyful, fizzing with Lizzo’s signature lyrical witticisms and confidence," while the video "matches its retro sound," with Lizzo's "incredible charisma and palpable love of performing ... evident even watching her on a screen."

Follow Bring Me The News on Instagram

"Juice" is Lizzo's new "empowerment anthem," according to Vanyaland, which says the R&B star "has never released a crappy single and she knows it," and her latest comes with "an even more staggering sense of confidence."

Hypebeast is pretty blunt in its verdict on Lizzo's new effort, with its piece titled: "Lizzo got herself a banger with 'Juice'."

Check out the video, which features Lizzo in a Jane Fonda-style workout video and an '80s-inspired informercial, below.

Next Up

Karl-Anthony Towns

Wolves-Grizzlies game off, KAT tests postive for COVID

The Timberwolves star was among several players that are dealing with COVID-related issues.

minnesota state fair

Planning for the 2021 Minnesota State Fair is underway

The fair suffered huge financial losses due to COVID-19, but organizers are moving forward with planning "different scenarios" for this summer.

Screen Shot 2021-01-15 at 2.16.44 PM

Heather Brown named as new WCCO 'This Morning' anchor

She will be joining Jason DeRusha on the CBS affiliate's Morning Show.

DPS John Harrington

DPS Commissioner: No credible threats to state Capitol, but ready if something arises

Local and state law enforcement officials have a plan in case a threat arises.

snow, slush (submitted photo, ok to use)

Here are snow totals from Thursday-Friday winter storm

It's a slushy mess in the metro, but snow did pile up in southern counties.

tim walz

Walz fury after report that government's COVID vaccine reserve is nonexistent

The Washington Post reported Friday that the Trump Administration has shipped out all the vaccines it has already, with none in reserve.

closed sign

What's open and closed in Minnesota on MLK Day 2021?

Local government offices will generally be closed on Monday.

BMTN 900x450 (8)

Company that falsely promised student loan forgiveness banned from MN

It's also been ordered to repay $11,499 in fees taken from Minnesotans.

covid-19, coronavirus

Here is Minnesota's COVID update for January 15

Hospitalizations are the lowest in Minnesota since October 25.

Sars-Cov-2

Osterholm: B117 COVID strain could become major issue in 6-8 weeks

The B117 variant is believed to be more easily transmitted.

Related

Time's 'Best 10 Songs of 2018' includes Minnesota's Lizzo

The hip hop star joined the likes of Childish Gambino and Ariana Grande on the list.

Screen Shot 2019-06-12 at 12.46.48 PM

Lizzo leads the pack with 8 Grammy nominations

The Minneapolis-based artist has been everywhere in 2019.

Lizzo's new album goes to No. 1 on iTunes, and critics love it

The Minneapolis musician is poised for a huge breakthrough.

Lizzo: Moving to Minneapolis 'one of best decisions I've made'

The rising star has been named one of Rolling Stone's '10 Artists You Need to Know.'

Screen Shot 2019-12-11 at 7.04.07 AM

Lizzo is named Time's 'Entertainer of the Year'

Teen climate activist Greta Thunberg was named 'Person of the Year.'

Screen Shot 2020-01-26 at 10.53.27 PM

Lizzo emerges as one of the big winners at the Grammy Awards

The Twin Cities-based singer walked away with 3 awards.

Lizzo has crowd in raptures as she returns to Minneapolis a megastar

She played the first of two gigs at The Armory on Wednesday night.