Skip to main content

New Twin Cities hip-hop radio station Go 95.3 launches Tuesday

  • Author:
  • Updated:

The modern Twin Cities hip-hop sound will hit the airwaves on the afternoon of Tuesday, Jan. 5, at 3 p.m. as Go 95.3.

Led by DJ and music director Mr. Peter Parker, the station fuses rhythmic hip-hop stars (Drake, Nicki Minaj, J. Cole) with the critics’ darlings (Chance the Rapper, Kendrick Lamar) and the best original voices coming out of the local scene.

“It’s the Ketel One of rap stations,” says Parker, who was a host on B96 between 2006 and 2009. “It’s the best we’ve found through research, and months and months of listening to music, looking at the charts, and YouTube. A little bit of local, a little bit of music you can dance to, a little bit of thoughtful hip-hop.”

The new station – which launched Facebook and Twitter accounts – expands the reach of the Pohlad Companies’ Go Media, which also includes the modern alternative station Go 96.3 and breaking news website The 95.3 frequency was purchased for $8 million from Praise FM last year.

'People out here really rocked with me'

After more than half a decade away from Minnesota, Parker was eager to come back for the opportunity to shape Go 95.3.

“I missed performing for these people,” he says. “I missed the interaction. I had amazing experiences elsewhere, but the grass isn’t always greener on the other side. People out here really rocked with me. The love I’ve gotten from people in Minnesota is second to none.”

Parker has spent 20 years as a radio host, mixtape DJ, and interviewer. In addition to his time in the Twin Cities, his career has included on-air stints in Boston, Washington D.C., and Cleveland. He fell in love with hip-hop and radio at the same time during his childhood growing up in the Northeast.

“There was a college radio station,” he says. “Emerson College, 88.9. When I was in junior high, they had a show called Flavor of the City from 8 to midnight every night. Nothing but underground rap. I would listen every night when I was doing my homework and I would go to bed and listen all the way to the last song.”

In late December, Parker launched a video series on his Instagram and Twitter with hints he had returned to the Twin Cities.

Parker cites legendary New York DJ Funkmaster Flex and DJ Jazzy Jeff as two of his early influences as a performer on the turntables. To him it’s like putting a puzzle together as fast as you can, and a different way every time.

“I remember mowing the lawn at my parents’ house in the suburbs listening to the 'He’s the DJ, I’m the Rapper' tape and hearing the scratching,” he says. “The A-side had all the fluffy kind of singles and stuff, but the B-side was my introduction to the elements of hip-hop.”

As a host, Parker compares his eccentric personality to late-night talk show host Conan O’Brien, and he studies the great comedians to add to his repertoire. Some of it is still just a hip-hop fan who can’t contain himself.

“I still call my buddies from college on the phone to check out new albums," he says. “Now I do the same thing on the radio every day, but with my new friends.”

Next Up


Motorcyclist killed on I-494 crash in Richfield

The Minnesota State Patrol has identified the victim as a 42-year-old Shakopee man.


Gallery: This Seward Neighborhood gem SOLD fast!

Classic 1903 home came with modern updates

Screen Shot 2022-06-30 at 3.19.42 PM

Evacuations underway after explosion, fire on U of M campus

Evacuations are in effect on campus after an underground explosion and fire Thursday afternoon.

hopkins high school

‘Terrible prank’ during tornado drill causes scare at Hopkins High School

The school principal said the incident brought armed police to the school and "understandably caused some scholars anxiety."

MNBCA - Balsimo 1

Woman admits to role in St. Paul man's gruesome murder

A 32-year-old Duluth woman has taken a plea deal in the case of a 34-year-old St. Paul man's murder.

Screen Shot 2022-06-30 at 11.18.35 AM

'Living nightmare’ alleged at Savage, Minn. rabbit sanctuary

"Peacebunny Cottage" is now the subject of an animal cruelty investigation.


Tractor tips on embankment, killing man in Kandiyohi County

The tractor reportedly tipped and fell on top of the man, pinning him underneath.

Sloane Martin

Sloane Martin teams with Mike Golic Jr. for college football broadcasts

Martin, 33, lives in Minnesota and continues to climb the sports broadcasting ladder.

Melvin Carter

St. Paul plans to extend $500 payments to low-income families

The expansion would give more than 300 families a monthly payment of $500.

16362 County Rd 81, Maple Grove, Minnesota - October 2021 (4)

Use of car seat in crash that killed child still under investigation

The mother of the child was treated for injuries not considered to be life-threatening.


Go Radio

Radio stations 96.3, 95.3 expected to switch to Christian formats in April

The stations were sold to the Christian music broadcaster late last year.