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Target teams up with FAO Schwarz on exclusive toy line for the holidays

The retailer has also released its list of the 50 Top Toys.

Target has teamed up with the legendary toy store FAO Schwarz on a holiday toy collection.

The Minneapolis-based retailer announced the exclusive 70-piece FAO Schwarz toy collection on Thursday, noting the toys will be available "later this month" at Target stores, online and at the FAO Schwarz store in New York City. 

Many of the toys in the line will be under $20, Target says. And you can check the toys out in this interactive boutique

“This year’s exclusive FAO Schwarz collection and our largest Bullseye’s Top Toys list ever provides something new and exciting for kids of all ages, all at an incredible value,” Christina Hennington, Target's executive vice president and chief merchandising officer, said in a statement. 

“We also recognize our guests have a lot to think about this holiday season, and we hope they find comfort in the safe, easy experiences we’ve created, whether shopping in our stores or using one of our convenient fulfillment options," Hennington added.

Target's fall lineup of toys and games includes more than 600 items that are only available at Target and include toys from brands like Disney, LEGO, L.O.L., Barbie, Surprise! and more. 

Top Toys

Target also released its annual Bullseye's Top Toys list for 2020, which is the largest ever at 50 of the "most anticipated toys" of the year, the retailer says. 

For every Top Toy that's purchased from Target between Oct. 25 and Nov. 21, the retailer will donate $2 for Toys for Tots, up to $1 million. Those with Target Circle can also vote to direct Target’s community giving funds to support the organization.

Here are the Top Toys, broken down by category.

Activity toys:

  • FAO Schwarz Giant Piano Dance Mat – exclusive to Target
  • Our Generation Sweet Stop Ice Cream Truck
  • Cool Maker Go Glam Nail Salon Mani-Pedi Set
  • Rainbow Jellies Surprise Creation Kit
  • NERF Fortnite GL
  • Ninja Bots 2pk
  • Jetson Sphere Hoverboard
  • Segway E12 Electric Scooter
  • Animal Planet Safari Playhouse Playset – exclusive to Target
  • Barbie Dreamhouse
  • PAW Patrol Dino Headquarters – Exclusive 
  • Ryan’s World Ninja Warrior Shadow Box – exclusive to Target
  • Hot Wheels Ultimate Garage

Building toys:

  • LEGO Harry Potter Attack on the Burrow – exclusive to Target
  • LEGO Friends Alpaca Mountain Jungle Rescue – exclusive to Target
  • LEGO Star Wars Resistance I-TS Transport – exclusive to Target
  • Gravitrax Mega Construction Obstacle Set – exclusive to Target
  • Mega Construx HALO Infinite Energy Sword Construction Set – exclusive to Target

Learning toys: 

  • Leapfrog Speak and Learn Puppy
  • Osmo Little Genius Starter Kit for iPad
  • Fisher Price Little People Launch & Loop Raceway

Doll, animal toys:

  • Our Generation Malia Doll
  • Kindikids Doctor Dress-up Doll with Marshamellow – exclusive to Target
  • Melissa & Doug Healthy Kid’s Center – exclusive to Target
  • Squeakee Dog – Red or Dalmatian – exclusive to Target
  • Squeakee Dog
  • Baby Alive Baby Grows Up Dreamy, Sweet, and Happy
  • The Animal

Gaming toys:

  • Beyblade Burst Rise Hypersphere Extreme Challenger Battle Set – exclusive to Target
  • Fortnite Battle Bus Deluxe Vehicle
  • Nintendo Switch with Neon Blue, Neon Red Joy-Con and Gray Joy-Con\Nintendo Switch Lite
  • PS5
  • Xbox Series X Console


  • Price is Right PLINKO – exclusive to Target
  • A Game of Cat and Mouth – exclusive to Target
  • Grouch Couch
  • Marvel Villainous

Entertainment toys:

  • Star Wars The Child Animatronic Edition
  • Frozen 2 Doll Ultimate Adventure Collection Pack – exclusive to Target
  • Barbie Princess Adventure Prance & Shimmer Horse Doll & Horse Figure – exclusive to Target
  • L.O.L. Surprise! O.M.G. 4 Pack – exclusive to Target
  • L.O.L. Surprise! Super Surprise Remix
  • Launch & Defend Batmobile RC
  • B. Meowsic Piano – exclusive to Target
  • Present Pets Glitter and Fancy
  • Jurassic World Super Colossal Indominus Rex
  • Rainbow High Fashion Doll
  • Na! Na! Na! Ultimate Surprise – Rainbow Kitty or Black Bunny
  • Hatchimals Pixies Crystal Flyers – Krystalina Rose or Violet Onyx

Target's website breaks down the Top Toys by age group here

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