Three more Sierra stores set to open in Twin Cities

T.J. Maxx is expanding the brand's presence in Minnesota.
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Sierra

Sierra, the cut-price sports and outdoor wear chain, is planning to open three new locations in Minnesota.

The retailer, which is owned by TJ Maxx and was formerly known as Sierra Trading Post, has confirmed that it is planning to open a new store in Eden Prairie "sometime in the spring."

It is being coy however on the prospect of a new store in Roseville, saying it has not announced any such location yet even though the Star Tribune posted a picture of a sign stating that a Sierra is "coming soon" to the Rosedale Market Place.

The newspaper also says that Sierra plans to open a store at Burnsville Marketplace alongside a relocated T.J. Maxx and HomeGoods stores.

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The three stores would represent a doubling of Sierra's presence in Minnesota, with its current stores found in Richfield, Eagan, and Woodbury.

In a statement to BMTN, a T.J. Group spokesperson said: "When opening new stores, we tend to announce plans when we believe the time is right to do so competitively. 

"Generally speaking, it is our practice not to announce store openings until close to an intended opening date."

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