Skip to main content

Jimmy Kimmel gave some national attention to a Twin Cities sexual wellness company recently on his late-night talk show Jimmy Kimmel Live. Though the host's comments ... weren't exactly kind.

"This is an app-based device that I won't be [down]loading," Kimmel said Thursday of the latest product from Morari Medical.

Morari, based in Maple Grove, is in the sexual health and wellness space, and at the start of 2022 revealed its newest wearable: A patch men can wear between their legs that the company says will help delay ejaculation during sex. The patch syncs to a phone app via Bluetooth.

"Looks great," Kimmel quipped. "Honey, hang on let me adhere my patch before we make love." Here's the segment:

The show then pulled up a picture of Morari co-founder and CEO Jeff Bennett, with Kimmel saying: "And boy if that isn't a photo that says 'I'm not just the owner I'm also a client,' I don't know what is."

Kimmel also said you "really get hypnotized" staring at Bennett's photo.

A public relations professional sent out a brief media release highlighting the national attention Morari and Bennett received, though also acknowledged both were very much the butt of the jokes.

"It was great exposure for the company, but the sketch was not flattering to [Bennett]," the release said. "That being said, Jeff will take this roasting if this is what is required to drive awareness of premature ejaculation to the nation."

Sign up: Subscribe to our BREAKING NEWS newsletters

Bennett, in a statement provided to Bring Me The News, called it "a surprise" to hear himself get "called out" on the talk show.

"As you can imagine, I have heard and been the target of many jokes since I decided to leave a job as a medical device executive to form and lead Morari," he said. "If this is what is required to drive awareness of premature ejaculation (PE), bring it on!"

As Oscar Wilde is quoted as saying, "There is only one thing in life worse than being talked about, and that is not being talked about."

There's no reason that sentiment doesn't apply to talk show hosts making fun of your company's wearable sex tech. The Morari website even has the Kimmel segment on its home page now.

But the Minnesota popcorn shop that got a Times Square billboard and Nick Offerman-narrated ad from Stephen Colbert seems like the preferable kind of national spotlight.

Next Up

Screen Shot 2022-05-24 at 5.21.04 PM

Ex-South St. Paul coach dies by suicide 2 days before sentencing

Matthew McCollister was to be sentenced for fraud in federal court on Wednesday.


Minnesota 'glampground' named one of 10 best in U.S.

In Nevis, Minnesota, campers can stay in a refurbished 1905 train car.

Screen Shot 2022-01-28 at 9.04.12 AM

Two men charged over terrifying armed robbery at Newport apartment

They shot the woman who lives in the apartment in the abdomen, and put a gun to a man's head.

Minneapolis police

Minneapolis 2-year-old identified in suspicious death case

The cause of death has not yet been revealed due to an ongoing investigation.

Arianna Vos

Victim of wrong-way driver crash ID'd as Hutchinson 19-year-old

Three women, ages 19, 20 and 20, were in the vehicle struck by a wrong-way driver early Sunday morning.

Julissa Thaler

Eli Hart killing: Police investigating multiple crime scenes

An announcement Tuesday confirmed potential crime scenes in Mound and Minnetrista.

SEIU Healthcare Minnesota strike.

Twin Cities mental health workers gather for 1-day strike

More than 400 mental health workers are participating in the unionized strike on Tuesday.

Bloomington Fire

HAZMAT team at Bloomington hotel following chemical spill in pool

The fire department said two hotel employees are being evaluated by paramedics.

Screen Shot 2022-03-24 at 9.21.32 AM

Big Brothers Big Sisters Twin Cities gets $6M of Mackenzie Scott donation

The donation is the largest the organization has ever seen from a single individual.

Hennepin Avenue S.

Minneapolis accused of backtracking on 24/7 bus lanes for Hennepin Ave.

The Minneapolis City Council is set to vote on Thursday.

Pexels - face mask covid holding

Duluth brings back masking in city buildings amid COVID surge

Duluth, in one of the state's current COVID hotspots, has brought back a mask requirement in city buildings.


Jimmy Kimmel has his say on Garrison Keillor

Jimmys Kimmel and Fallon made reference to the fired "Prairie Home" host.

Watch: Minnesota's tailpipe teen appears on 'Jimmy Kimmel Live'

Kaitlyn Strom became a viral star after getting her head stuck in an exhaust pipe.


Watch: Kimmel gives Klobuchar ideas for a new campaign slogan

Sen. Klobuchar appeared on "Jimmy Kimmel Live" Tuesday night.

Tv collage

Twin Cities TV news: Who said goodbye and who joined the scene in 2021?

Your round-up of the goodbyes and hellos in the Twin Cities TV over the past year.

Sen. Al Franken will be on 'Jimmy Kimmel Live' Thursday

Just a guess, but health care will probably come up.

'Jimmy Kimmel Live' is interviewing tailpipe teen at a MN bar

Literally hundreds of feet from the giant ball of twine.

Peyton Manning John Randle Twitter

What was Peyton Manning doing in Minnesota?

It's apparently for an upcoming episode of his TV show, "Peyton's Place."