A farm is Wisconsin is using its corn maze to send a vital message about suicide.
The maze at Govin's Farm in Menomonie will this year feature the phone number for the National Suicide Prevention Lifeline.
"We have always picked a theme that has meaning to our family and this year suicide was something we unfortunately had to face and learn about," the farm said on Facebook.
"We hope to make a difference in someone's life and help them understand that they matter!"
Suicide has become an increasing concern within the farming industry, with the NFU reporting that found that the farming, fishing and forestry industries have experienced a suicide rate nearly double that that of the general population.
The farm has often used its maze for important themes.
Its 2017 maze for example was titled "Bees save the world;" in 2013 it featured a tribute to the Wounded Warrior Project; and in 2011 it paid tribute to St. Jude's Children's Hospital.
The less said about its 2018 tribute to the Green Bay Packers the better though.
National Suicide Prevention Lifeline is always available
The national network is available to help anyone in suicidal crisis or emotional distress with free and confidential emotional support.
It's available 24 hours a day and seven days a week. If you or anyone is in need of support, please call 1-800-273-8255.