A spoonful of sugar helps the medicine go down. But will a free cream puff convince more Wisconsinites to take a COVID vaccine?
That's the goal of a new initiative announced by Wisconsin Gov. Tony Evers Wednesday, which promises a free Cream Puff Pavilion cream puff for anyone who gets vaccinated at the state fair. The campaign is in response to the rising prevalence of the delta variant, which Evers' office describes as "widespread in all parts of Wisconsin."
"As the spread increases, so does the risk that new, potentially more dangerous variants will develop," the announcement continues.
According to the latest data from the Centers for Disease Control and Prevention (CDC), 67.5% of Wisconsin adults (ages 18 and up) have received at least one dose of the vaccine. Minnesota is at 72% and the country as a whole is at 70.1%.
The Wisconsin State Fair's on-site COVID vaccination clinic will be open 11 a.m.-8 p.m. every day during the event, which runs from Aug. 5-15 at the Wisconsin State Fairgrounds in West Allis.
Anyone who gets a vaccine at the on-site clinic will then get a voucher for a free cream puff from Cream Puff Pavilion.
“For 52 years, Kathy and I haven't missed a State Fair — except for last year, of course—and we’ve shared some of our favorite memories here, including eating our fair share of Wisconsin cream puffs,” Evers said.
“Getting shots in arms is a critical part of making sure our state and our economy continue to recover, so we’re thrilled to partner with the folks at DHS and the Wisconsin State Fair to provide cream puffs to all those who get their COVID-19 vaccine at the state fair clinic on-site this year.”