Shoppers at a Twin Cities Target rubbed shoulders with a Hollywood star on Tuesday.
A-lister Jessica Alba stopped in at the Super Target in Edina, giving a makeover to one lucky customer using her Honest Beauty brand.
Alba is visiting Targets across the country during April because the Minneapolis-based retailer has started stocking the cosmetics line from The Honest Company, which was founded by the actress.
And Tuesday was the Twin Cities' turn, with photos and live video posted by Alba and The Honest Company on their Facebook pages. It shows shopper Ruth Carda getting picked to get a makeover courtesy of the star of Fantastic Four, Sin City, and TV series Dark Angel.
Another Tuesday, another Target! Founder Jessica Alba is live from Minneapolis surprising a guest with a makeover to celebrate the launch of Honest at Target! Watch and then tune in next week to see where we pop up. hnstbty.co/target
Posted by Honest Beauty on Tuesday, 11 April 2017
More than 30 products from Alba's Honest Beauty line went on sale in Targets on Mar. 26 at prices of up to $35.
The Honest Company manufactures a wide range of non-toxic, ethically-produced household products aimed at baby care, personal health, cleaning and beauty. Target has carried some Honest Company products for a few years now, with the beauty line the latest addition.
Alba shared pictures of her visit to Edina on her Facebook page as well as her Snapchat.