Skip to main content

Like cash for your school? Like it on Target's Facebook page

  • Author:
  • Updated:

Target is letting users of social media make decisions that corporate executives previously made.

The Star Tribune reports that this year, schools that get the most votes on Target's Facebook page will cash in on the annual “Give With Target” campaign, which dips into a $5 million kitty to distribute funds to schools across the country.

Last year, Facebook voters decided which schools got half the proceeds; the rest was allocated by executives of the Minneapolis-based retailer. The newspaper writes that Target is betting its customers--oops, Target calls them "guests," sorry!--will prove to be fairer judges of need than its top brass.

Target limits the amount each school can receive to $10,000, so as many as 500 schools across the country will cash in on some of the philanthropy.

The business wire of the Wall St. Journal reports that Target has enlisted a group of celebrities to help rally votes for schools, including country music singer Luke Bryan, Olympic gymnast Gabrielle Douglas and former Packer wide receiver and "Dancing with the Stars" champion Donald Driver.

The highest of the vote-getting schools will receive a celebration that will include appearances by the celebrity partners.

Target has pledged to donate $1 billion to education by 2015. The company has given $354 million to K-12 schools since 1997.

Next Up

Screen Shot 2022-08-12 at 1.58.08 PM

2 ejected, 1 killed in crash that closed southbound I-35

The State Patrol says neither were wearing seat belts.

best buy

Best Buy makes job cuts weeks after warning of soft sales

The Richfield retailer has been dealing with a shift in consumer trends.

Screen Shot 2022-08-12 at 10.26.20 PM

Man makes 'vague comments' about Jewish people, smashes own car with club

It happened at a course that was founded as a Jewish country club 100 years ago.

Screen Shot 2022-08-12 at 9.59.07 PM

4 abandoned puppies found in a bucket in Willmar

The puppies were in good health when they were discovered.

Minneapolis police

Suspect of home invasion, murder in Minneapolis arrested in Wisconsin

There have been 57 deaths reported as homicides in Minneapolis this year.

Carson McCoy

Charges: Man stole handgun from house, fired at motorcyclists from car

A chaotic scene that led to a police chase unfolded after an alleged burglary in Ham Lake.

Mounds view 7 - crime scene

BCA's Uniform Crime Report shows violent crime in MN spiked in 2021

The report details violent crime trends in the seven-county metro and Greater Minnesota.

Screen Shot 2022-08-12 at 4.49.22 PM

Search for vulnerable man, 66, missing from Brooklyn Park

Alex Ramirez was last seen in the early hours of Thursday morning.

St. Cloud Times

St. Cloud Times writing staff hit by Gannett budget cuts

Mass layoffs were expected at Gannett-owned outlets across the country.


Pool company sued by AG for allegedly scamming homeowners out of $1M-plus

According to the lawsuit, 17 Minnesota homeowners were affected by this scam.