3M debuts fancy new Post-it note
3M Co. is unveiling a fancy, upscale version of its signature product.
The Minnesota company is launching a limited-edition series of designer Post-it notes to be sold in high-end boutiques and gift stores, the company announced.
The Post-it Signature Series will feature exclusive designs from 16 artists, including six students from the Minneapolis College of Art and Design, the Star Tribune reports.
The company aims to delve into a new market by appealing to design-conscious shoppers at small, chic retailers such as Bibelot, Patina, the Paper Patisserie and Martin Patrick3, the Star Tribune notes.
3M's Post-it notes began with a scientist's discovery of an adhesive in 1968. The company has more on the product history here.