Buffalo Wild Wings launches rewards program so you can get free food - Bring Me The News

Buffalo Wild Wings launches rewards program so you can get free food

Free. Food.

Buffalo Wild Wings is rewarding repeat customers with free food.

With the Blazin' Rewards loyalty program, customers will earn points on eligible food and drink purchases, a news release announcing the new program says. Then they can use those points to get free stuff, including drinks, bottles of sauce, and wings.

For every $10 you spend (either in the restaurant or on take-out orders), you'll earn 100 points. There are 44 things on the rewards menu, ranging in cost from 350 points (for ice cream) to 2,600 points (which gets you a large order of traditional wings).

You can also get points by checking into a restaurant, having your friend check you in, or eating at a restaurant frequently for lunch, among other things.

Buffalo Wild Wings tested this rewards program in a few markets, registering more than 2 million rewards members, the release says. Now the Minneapolis-based company has decided to roll it out nationwide.

To join Blazin' Rewards, click here. There's also a Blazin' Rewards app.

This is the latest new feature B-Dubs has announced recently – earlier this month the chain said it would begin testing a fast-casual restaurant format in Minnesota.

These new efforts come after CEO Sally Smith wrote a letter to shareholders (as shared by Business Insider) that the chain was struggling recently. Why? She said they've had a hard time attracting millennials, and are dealing with a decline in sports viewership plus slowing mall traffic.

SFGATE reported similar brands – like Applebee’s, TGI Fridays and Ruby Tuesday – are facing the same problems.

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