Buffalo Wild Wings to sponsor college football bowl game

College football's "Insight Bowl" is no more. Instead, it's now the "Buffalo Wild Wings Bowl," the Pioneer Press says. The Golden Valley-based sports-themed restaurant has become the title sponsor of the annual Dec. 29 bowl game in Tempe, Ariz., featuring teams from the Big Ten and Big 12 conferences.
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College football's "Insight Bowl" is no more. Instead, it's now the "Buffalo Wild Wings Bowl," the Pioneer Press says. The Golden Valley-based sports-themed restaurant has become the title sponsor of the annual Dec. 29 bowl game in Tempe, Ariz., featuring teams from the Big Ten and Big 12 conferences.

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