Updated:
Original:

Buffalo Wild Wings will bring your lunch out in 15 mins – or it's free

Author:

Buffalo Wild Wings is hoping to get more customers through the door at lunchtime with a new trial offer: You get your meal in 15 minutes – or it's free.

Minnesota-based "B-Dubs" says servers will start a timer when they leave the table with your order and stop it when they return with your food.

"Any guest who doesn’t get their meal in 15 minutes gets their entire meal and any fountain soda for free," said a news release.

Of course, your order must meet a few guidelines. Customers must eat off the Fast Break Lunch Menu which offers salad, wings, wrap, sandwich, cheeseburger, taco and side options.

Furthermore, the lunch guarantee is only available between Monday and Friday from 11 a.m. to 2 p.m. You must be dining with five people or fewer.

The lunch guarantee was "designed to show time-strapped guests that they don’t have to sacrifice quality, value or variety for speed at lunch time," said Buffalo Wild Wings in a news release. The restaurant's research shows that customers only have 30-40 minutes on average to eat lunch.

"We want to prove to our guests that they can get the Buffalo Wild Wings experiences they have come to know and love within the limited time they have for a traditional lunch break," said Todd Kronebusch, the Vice President of Food and Beverage.

"Our standard was already to deliver Fast Break meals within 15 minutes, but the new guarantee adds a promise to our guests, and some fun, friendly competition."

Bid to crush

According to Business Insider, Buffalo Wild Wings is following a trend in casual dining chains. Restaurants like Applebee's, Olive Garden and TGI Friday's have recently introduced revamps to set themselves apart from competitors.

The website says B-Dubs' move is an attempt to "crush" competition from rivals such as Panera Bread.

The promotions are focused on convenience, speed and ingredients. Restaurant Business also mentioned similar deals by Pizza Hut and Chipotle.

Buffalo Wild Wings' headquarters are in Minneapolis. There are nearly 900 locations nationwide and more in Canada, Mexico, the Philippines, and Dubai according to the Motley Fool.

Earlier this year, the restaurant announced plans to open between 30-35 new locations in the U.S. and 12-15 internationally.

Next Up

Screen Shot 2021-09-16 at 6.56.30 PM

Severe thunderstorm watch issued for central MN, part of Twin Cities

A line of storms is making its way across the state.

Flickr - Enbridge Line 3 Palisade - Lorie Shaull

DNR orders Enbridge to pay $3.32M over Line 3 environmental violations

The pipeline company breached a groundwater aquifer, causing water to flow uncontrolled into a trench.

Eric Kendricks

Eric Kendricks misses practice, lands on injury report

The star linebacker headlines a lengthy list ahead of Week 2.

WIkimedia commons covid vaccine moderna

3 Twin Cities counties reach 16+ vaccination rate of 80%

More than 8 in 10 residents of that age group have gotten at least one dose.

Flickr - Burlington store exterior -

New Burlington location opens in Minneapolis Friday

To celebrate, the company is donating $50K to a neighborhood group and nearby school.

Top Ten Liquors Minnetonka rendering

Top Ten Liquors plans another Twin Cities location

The high-end wine bar and grocery space would take over a former Champps.

London Michael Bean go fund me

Teen charged with fatal shooting of 12-year-old London Bean

A warrant has been issued for the 18-year-old's arrest.

Minnesota Wild

Wild announce national TV broadcast schedule

The Wild will have 13 games nationally televised this season

suni lee

St. Paul's Suni Lee named to Time's list of 100 Most Influential People

Lee won three medals at the Tokyo Olympics, including an all-around gold.

Dunn County WI homicide suspect

1 arrested in quadruple killing, with 'armed and dangerous' suspect at large

The four victims were found in an abandoned SUV in rural Wisconsin.

Screen Shot 2020-06-15 at 7.11.05 AM

Rape, incest suspect from Indiana is caught in St. Cloud

The 40-year-old was found in an apartment building.

Rep Tim Miller mn leg

MN rep calls upholding of TX abortion law 'great news for America'

Rep. Tim Miller also outlined a new abortion-related bill he plans to introduce.

Related

Buffalo Wild Wings to buy out 15 franchisees

Golden Valley-based Buffalo Wild Wings is buying up 15 of its own franchised restaurants in Ohio and South Carolina. The restaurants already operate under the Buffalo Wild Wings name and are currently owned and operated by a franchisee group.