Perhaps no other beverage in America is so reviled and yet guzzled with such gusto.
America's love affair with the soft drink is well-documented. But so are the research studies that have piled up in recent years that suggest drinking sugary sodas have a slew of negative health effects.
To add some context to the tsunami of studies and the national debate about soda's role in U.S. health, here are some numbers to consider:
9.3: Teaspoons of sugar in a Coke. (Livestrong)
9: Maximum number of teaspoons of sugar that Americans should consume in a day, according to the American Heart Association. (AHA)
0: Number of nations that drink more soda that the U.S., per capita. (Slate)
44.7: Gallons of soda each American drinks, on average (Beverage Marketing Corporation)
375: The weight in pounds of 44.7 gallons of soda. (Gizmodo)
300: Increase in U.S. daily calorie consumption from 1977 and 2001. (Journal of the American Dietetic Association)
43: Percentage of those additional calories that came from soda. (Public Health Nutrition)
4.6: Number of years that a daily 20-ounce serving of soda can prematurely age human cells (or more specifically, telomeres, the protective caps on the ends of our chromosomes). (American Journal of Public Health)
406: Number of TV ads teens see for sugary drinks in a year (2010) (Yale report).
26: Percentage increase in likelihood that daily drinkers of one or two sugar-sweetened beverages have of developing diabetes. (California Center for Public Health Advocacy)
245 billion: Direct and indirect cost in dollars of diabetes in the U.S. (CDC)
41: Percentage of Americans who in 2002 said they actively avoid soda. (Gallup)
63: Percentage of Americans who in July 2014 said they actively avoid soda. (Gallup)