General Mills' Halloween monster cereal favorites to sport new look

Author:
Updated:
Original:

When Golden Valley-based General Mills opens its cereal crypt this fall, three of its monstrous favorites will emerge with a whole new look.

USA Today says the new cereal boxes for Boo Berry, Count Chocula and Franken Berry were designed with the help of DC Comics, including famed illustrator Jim Lee.

Lee, who has worked on such comic book character icons as Batman, Superman and the Justice League, worked specifically on the Boo Berry box.

"I have a lot of highlights in my career that have nothing to do with superheroes. This is definitely one of them," Lee tells USA Today. He also says he had an affinity for Boo Berry when he was a kid.

"I loved the milk turning blue afterward, and it brought back a lot of childhood memories," Lee says.

Lee tells the Taste of General Mills blog that he drew six or seven versions of the new Boo Berry before deciding on an image that worked. The illustrator and his fellow artists also drew the cartoon strips that will appear on the back of each box.

While around for decades, General Mills' monster cereals have only been available to consumers in the fall months since 2010.

Taste of General Mills says the Count Chocula and Franken Berry cereals were created in 1971 and Boo Berry became part of the monster cereal lineup in 1973.

Fans of the classic look of Boo Berry, Count Chocula and Franken Berry can still get their fill of the cereal and retro boxes at Target stores when the product goes on sale, the blog says.

Those boxes, featuring the 1979 designs of Count Chocula and Franken Berry, and the 1980 look of Boo Berry, will also feature cut-out masks, General Mills says.

Next Up

protest, chauvin, george floyd

Walz: Demobilization of troops, police to happen 'as quickly as possible'

It's unclear just when troops and police will pull out of the Twin Cities.

Screen Shot 2021-04-20 at 5.33.13 PM

'The first step towards justice': AG Ellison calls for change after Chauvin conviction

Ellison's office led the prosecution of the former Minneapolis police officer.

chauvin

Derek Chauvin guilty on all counts in George Floyd's death

Chauvin was charged with second-degree murder, third-degree murder and second-degree manslaughter.

Screen Shot 2021-04-20 at 4.13.07 PM

LIVE UPDATES: Reaction as Derek Chauvin is found guilty on all counts

We bring you the latest reaction after the verdict in the Derek Chauvin trial.

Derek Chauvin

Watch live: Verdict in Derek Chauvin murder trial

The verdict will be announced between 3:30 p.m. and 4 p.m. Tuesday, April 20.

derek chauvin court - closing arguments

Verdict reached in Derek Chauvin murder trial

A verdict will be read Tuesday afternoon.

logan olson gofundme

18-month-old boy who nearly drowned welcomed home with police escort

Logan Olson was found in a retention pond in Stewartville on April 7.

covid, vaccine

Is Minnesota's latest surge plateauing? Expert says 'no idea'

Hospital admissions have leveled off in the past week, though ICU cases have risen.

Related

General Mills to cut sugar, salt in breakfast cereals

Minnesota-based General Mills and Nestlé SA will cut sugar and salt in the children's breakfast cereals they jointly market outside North America, which is the latest attempt by major food companies to respond to health concerns, Reuters reports.