On National S'more's Day, the group credited with inventing those campfire treats dropped this bit of tasty news: they're turning them into a cookie.
Yes, in 2017 "Girl Scout S'more Cookies" will be for sale – two kinds of them, in fact – in selected markets around the country, the Girl Scouts announced Wednesday.
You do know what a s'more is, don't you?
The Scouts say one of their S'more Cookies will be a graham cookie with icing dipped in a chocolate coating; the other a graham sandwich cookie with chocolate and marshmallow filling.
Alas, they won't have that hot-from-the-campfire oozing, melty, gooey thing going on. But we take what we can get.
Cookie sales turning 100
The Girl Scout Movement was launched in 1912 when Juliette Gordon Low gathered 18 girls in Savannah, Georgia, to share an outdoor and educational program.
It was only five years later, in 1917, that girls with the Mistletoe Troop in Muskogee, Oklahoma discovered that selling cookies was a good way to fund their activities.
At first they sold cookies they'd baked themselves but by the 1930s the Scouts were selling commercially made boxes (23 cents would buy you a box of 44 cookies in those days).
Girl Scouts were also apparently the first to discover that if you toasted a marshmallow over your campfire, put it on a piece of chocolate, and slid them between two graham crackers, you would immediately want some more.
The S'more Cookies will be the first new variety since ... last year.
Cookie sales are now big business with lots of varieties and online sales. The Scouts say they're still an important way for girls to learn people skills, money management, and goal setting.