Blue Cross and Blue Shield of Minnesota this week became the first Minnesota health insurance company to offer a direct financial incentive -- $100 -- to its members who maintain a healthy lifestyle, MedCity Media reports. But they have to meet four criteria:
Low-density lipoprotein (bad cholesterol) level at or below 130 mmol/L
Blood pressure less than or equal to 120/80
No tobacco use
Body mass index (BMI) of 25 or less
Here's the press release with more info from BCBS.