Insurer provides cash incentives for meeting health targets

Fitness is its own reward, right? Then again, an extra hundred bucks wouldn't hurt. Blue Cross and Blue Shield will offer financial incentives to members who don't smoke and meet certain targets for cholesterol, blood pressure, and body mass index.
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Fitness is its own reward, right? Then again, an extra hundred bucks wouldn't hurt. Blue Cross and Blue Shield will offer financial incentives to members who don't smoke and meet certain targets for cholesterol, blood pressure, and body mass index.

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