Skip to main content
Updated:
Original:

Metro Transit puts brakes on Rides to Rewards program

Author:

The Metro Transit Ride to Rewards program is coming to an end less than three years after it was launched, the Pioneer Press reports.

The program, which began in 2010, offered public transit riders points for their Go-To Cards. In turn, riders could redeem a minimum of 250 points for $5 to $10 gift cards that could be used anywhere.

According to Metro Transit's director of customer services and marketing, Bruce Howard, the program is ending because its private contractor -- Transit Treasure -- is no longer able to fund and operate it.

Howard told the Pioneer Press that Metro Transit explored options to keep the program opened and explored other vendors, but they were unable to pay any of the costs.

The transit official told the paper that of the 5,700 users who qualified for the rewards, only 751 of them showed any interest in redeeming the points.

Starting Friday, those with 250 points or less will lose them, and the people with more than 250 points can redeem them for transit fare, Metro Transit spokesman John Siqveland told the Pioneer Press.

Next Up

D'Angelo Russell

D'Lo's late takeover helps Timberwolves win double-OT thriller

Russell caught fire to help the Timberwolves get back to .500.

Gopher Football

Gophers suffocate Badgers, reclaim Paul Bunyan's Axe

Minnesota picked up its first home win over the Badgers since 2003.

Meeker County Sheriff's Office

Boy, 6, run over after falling off trailer in Meeker Co. tree farm accident

He was airlifted to Hennepin County Medical Center with internal injuries.

Target store

Target unveils deals for 2-day 'Cyber Monday' event

The promotion kicks off Sunday, November 28.

Screen Shot 2021-11-27 at 9.59.30 AM

Edina police warn of recent burglary trend targeting garages and vehicles

The Edina Police Department is increasing patrols in affected neighborhoods in response to the trend.

Screen Shot 2021-11-27 at 9.03.06 AM

Charges: Man shot Uber Eats driver making a delivery in Cottage Grove

Otis Donnell Shipp was charged with second-degree attempted murder after turning himself in on Wednesday.

Screen Shot 2021-11-27 at 7.36.14 AM

Waterfront hotel in Duluth sustains damage in kitchen fire

Authorities estimate the damage at around $75,000.

Screen Shot 2021-11-27 at 7.15.18 AM

Large groups of thieves target 2 Twin Cities Best Buys on Black Friday

It bears similarities to the flash-mob style thefts seen recently in California.

Karl-Anthony Towns

Timberwolves' winning streak snapped at five games

The Wolves' bid for their longest winning streak since 2014 came up short.

Screen Shot 2020-08-14 at 6.45.53 PM

Teen arrested over fatal shooting of 5-year-old boy in Brooklyn Park

Police say the teen was filming a social media video while handling a gun.

Joe Biden

President Biden coming to Minnesota to promote Bipartisan Infrastructure Law

Tuesday's trip follows passage of the $1.2 trillion Bipartisan Infrastructure Deal.

Related