The opportunity for fledgling retailers to open a rent-free shop for the holidays has exceeded its original plan in downtown Duluth.
The Duluth News Tribune reports the number of temporary stores now filling empty storefronts has grown to a dozen. The Pop-Up Downtown program sponsored by the Greater Downtown Council originally planned to offer a half dozen retailers free space, but additional property owners have gotten in on the program by offering more storefronts in the skywalks and along busy Superior Street.
The Northland's News Center reported the dozen new pop–up businesses were open in time for Small Business Saturday on Nov. 30 and will remain open at various locations until after the first of the year. The program is an effort to boost shopping traffic, and the hope is that at least a few of the retailers, who are all new to downtown, will do well enough with their Christmas presence to establish permanent stores.
The St. Louis Park Patch noted that Woodchuck, a metro company that manufactures customized wooden cases for phones, laptops and other electronics, is one of the merchants selected to peddle its wares rent-free in downtown Duluth. Woodchuck is open in a vacant storefront on Superior Street.