Small MN business known for book-scented candles was vandalized

Who would go after a candle shop for nerds?
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A small business in south Minneapolis was targeted by vandals this weekend.

It happened at Frostbeard Studio, a handmade candle business owned by a husband and wife team who specialize in "home goods for book nerds." Their "book-scented" candles are especially popular, after being featured on Buzzfeed.

Photos of the aftermath were posted to Facebook early Sunday morning, showing several broken windows.

Many of the commenters on the post are asking the same question – who would go after a candle shop for nerds?

Owners Roxie and Tom say they know it was a targeted crime, indicated by graffiti. They did not post a photo of the graffiti, but said in the post that it "referred to gentrification."

"We love the Central/Powderhorn neighborhoods, both the diversity and thriving art scene, which is why we moved here. It’s also what makes this attack surprising and upsetting," the post says.

The couple says they wish that whoever did it would have voiced their concerns.

"Please - if you have concerns about us or our business, talk to us. Hear our story. Don’t resort to violence. We are a small handmade business started by a husband and wife team (Roxie & Tom) in our apartment 5 years ago. We are not a big corporation trying to gentrify the neighborhood (quite the opposite)," the post says.

They added that the studio will continue to be a safe space where everyone is welcome.

"We want to make a positive difference in our community, to promote literacy and education. Our studio is a welcoming, safe place for all of our neighbors."

Frostbeard Studio has security cameras, and the police have been contacted.

Although many people have already offered to donate, the couple says their insurance should cover the damages.

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