Shoppers could spend a whopping $6.6 billion on Cyber Monday this year, a figure that would crush 2016's record-setter, CNN Money says.
Which means even if you don't actually buy something today, there's a good chance you've at least thought about it.
To help you narrow things down, we looked at the sales from four of the biggest names – Target, Best Buy, Amazon and Walmart – and pulled out some of the most notable deals and discounts.
Target – 15 percent off online
Target's big draw this year: 15 percent off all Target.com purchases. (Note that the deal isn't available in store, and doesn't apply to some online ordering methods like Restock. Details on that here.)
On top of that, it's 30 percent off kid's clothes and shoes, as well as men's and women's sweaters, fleece and boots. The home, electronics and toys sections are getting some steep discounts, and there are a selection of "Cyber Week" doosbusters available now.
Target is planning to offer special promotions all through this week, not just Monday.
Best Buy – Big discounts on Apple
Best Buy is really highlighting its Apple discounts for Cyber Monday.
- $200 off certain MacBooks
- $150 off a 12.9-inch iPad Pro
- $150 off an iPhone 7 (or 7 Plus) with an activation
- Apple Watches starting at $199
There are also some big TV price cuts (a 50-inch 4K Ultra HD TV – with built-in Chromecast – for $299.99), plus discounts on headphones, laptops and more.
Doorbusters and all the Cyber Monday deals can be seen here.
Amazon – Buy our gadgets
"Please buy the stuff we make," Amazon is basically saying today.
Some of the biggest discounts are available on Amazon products: the Fire 7 tablet for $29.99, an Echo Show (where you can talk to Alexa and get a screen) for $179.99, $30 off the Kindle ereaders – the Paperwhite is $89.99, a Fire TV Stick for $24.99 ... You can see all the Amazon device discounts here.
There are also a ton of "Deals of the Day,", ranging from Calvin Klein apparel to smart light bulbs, plus approximately 1 billion (that's an exaggeration, but it feels like it) other products on sale. See some highlights here, or browse through Amazon's Cyber Monday page here.
Walmart – Little bit of everything
Walmart, as you might expect, seems to have a deal on every type of product imaginable. Its main Cyber Monday page features some TVs, an Xbox and Switch, a basketball hoop, a kitchen mixer, a safe, men's jeans, and a Google Home.
But the retailer is specifically touting cheap prices on clothing and jewelry, as well as discounts on AT&T prepaid smartphones and home appliances.