Former Target executive Michael Francis has another new gig. He's been named chief global brand officer at DreamWorks Animation, a newly created job, Ad Age reports.
The former CMO at Minnesota-based Target now will be be in charge of worldwide branding initiatives, licensing and consumer products and franchise management for hit-movie making DreamWorks, Ad Age says.
"Michael has spent nearly three decades as a superstar in retail, and his expertise in building franchises is second to none," DreamWorks Animation CEO Jeffrey Katzenberg told the publication.
Francis has had some high-profile jobs: chief marketing officer for several years at Target, then as president of J.C. Penney's for just eight months, the Star Tribune notes. Recently, he's been a consultant for Gap.