Skip to main content
Updated:
Original:

Surly reaches new heights with airline partner

Author:

Travelers on Minnesota-based Sun Country Airlines are now able to knock back a hometown brew even as they are exiting the state.

FOX 9 reports that passengers on all Sun Country flights can now buy cans of Surly's Furious, Hell and Bender. The price is $7 in coach and available at no cost in first class.

Growler, a publication dedicated to Minnesota beer, is one of the sites celebrating the deal. A story about the new partnership concludes that "...the integration of craft beer into a typically domestic beer setting is a sign of the growing popularity and sway that the craft beer industry is gaining."

Surly Brewing Company made the announcement on the company Facebook Page, and fans immediately chimed in to express their pleasure with the expansion of the Minnesota brew. "Will the planes be able to take off carrying that much awesome?" asked one person posting on the page.

"It makes sense to tether ourselves to other brands that are Minnesota made," Sun Country director of marketing and sales Drew Hack told the Business Journal. Hack said Sun Country reached out to Surly because the brands are both smaller, independent companies competing against large corporations.

Both the airline and the brewery would have to be heartened by a post on BeerAdvocate, a Boston-based website for beer aficionados. "I fly 2-3 times a month almost exclusively on Delta," writes MplsBeerHound. "This news is almost making me rethink my options when I have a choice between the two airlines."

Sun Country is not alone in pouring craft beer while high in the sky. The Los Angeles Times earlier this week published a story about a just-announced partnership between Southwest Airlines and New Belgium Brewing to bring its Fat Tire brand to passengers. On Tuesday, Alaska Airlines announced plans to serve samples of Silver Gulch, produced by a local microbrewery. According to the NewsMiner of Fairbanks, free 6.5-ounce samples will be available starting on March 3.

Next Up

Screen Shot 2021-12-06 at 8.05.11 AM

Minnesota firefighters mourn sudden death of colleague

Aaron Bidle of the Loretto Fire Department passed away suddenly Wednesday.

flickr - thin ice warning - USFWS Midwest

Snowmobiler goes through the ice on lake near Duluth

Ice thickness varies greatly throughout Minnesota right now.

snow, measuring snow, snow totals

Here's how much snow fell during the weekend winter winter storm

The Highway 2 corridor in north-central Minnesota was the bullseye.

Minneapolis Fire Department

Roof collapses on 3 firefighters in south Minneapolis

The fire happened at a residence east of Lake Nokomis on Sunday.

Joleigha Johnson

42-year-old Minnesota woman missing since December 1

She drives a white 2009 Chevrolet Impala.

icy roads, bad roads

20-year-old killed in crash on icy highway during Sunday snowstorm

More than a foot of snow had fallen in the area where the crash occurred.

Mike Zimmer

Vikings fans clamor for change after latest bad loss under Mike Zimmer

The "fire Mike Zimmer" tweets are raging on Twitter again.

Tony Oliva

Tony Oliva and Jim Kaat are finally heading to Cooperstown

The Twins legends were elected to Baseball's Hall of Fame on Sunday night.

Tanner Morgan

Report: Gophers to play in Guaranteed Rate Bowl

The Gophers will reportedly head to Phoenix to take on West Virginia.

Adam Thielen

Winless Lions beat Vikings on final play of game

Adam Thielen also left early with an ankle injury

Payton Willis / Gopher Basketball

Gophers improve to 7-0 on Willis' late 3-pointer

The Gophers earned back-to-back road victories for the first time since January 2017.

Related