Target has announced yet another fashion collaboration, which it hopes will entice shoe shoppers to its stores.
Following high-profile linkups with Lilly Pulitzer and Todd Snyder, the Minneapolis-based retailer revealed on Tuesday it has tapped ALDO for a new line of shoes that will be coming to stores next month.
According to Target's blog, ALDO will bring to Target a line called A+, with 17 pieces on the shelves, including "sleek-heeled booties and sparkly flats for women," and "rubber-soled leather lace-ups and dress shoes for men."
The shoe chain will also offer a selection of handbags, and has promised to update its lines according to the season.
The collection will hit the shelves and the Target.com website starting Sept. 6, with items priced between $24.99 and $59.99.
"Target is always looking for new ways to offer our guests great style at an incredible value," said Stacia Andersen, senior vice president of apparel and accessories at Target. "ALDO has a strong reputation for designing versatile, on-trend shoes and accessories, and we think our guests will love adding pieces from the A+ collection to their wardrobes this fall.”
The Business Journal notes that Montreal-based Aldo has 1,900 stores worldwide and several in Minnesota, including at the Mall of America and Albertville Premium Outlets.
Target in hot water over 'Local Pride' product
Target announced last month a collaboration with Todd Snyder that is seeing the designer create products specific to individual cities called "Local Pride" – starting with Boston.
However, the Boston Herald reports that one of Snyder's designs, a "Green Monstah" t-shirt in reference to the fabled wall at the Boston Red Sox's Fenway Park, was criticized for bearing similarities to another design by a local t-shirt maker.
Sully's Brand said it had trademarked its "Green Monstah" t-shirt nine years ago. It took out a full-page ad in the Herald urging readers not to buy the new t-shirts and calling on Target to use local designers for its city-specific campaign.
Target told Business Insider it was discontinuing the line, adding it has a "deep appreciation for design, including respecting the design rights of others."