Target is doing a 10 percent off (almost) everything sale after meh recent sales


Target will give you 10 percent off just about everything in its stores and online Sunday – a one-day-only promotion that comes a week after the retailer detailed a decline in sales over recent months.

Target has dubbed this Sunday (Aug. 28) #TargetRunDay – whether you're buying online through, or actually leaving your house to shop in a store, you can get 10 percent off your entire purchase.

There are some items that won't be eligible though. There's a list of some of them below.

How to get the discount

You do need a coupon if you're shopping in-store – either get it in the Sunday newspaper, or text "RUN" to 827438 in order to get the mobile coupon. (Note that also means you're telling the retailer your cellphone number.)

If you shop online at, the discount will be automatically applied.

Last week: A drop in sales recently

This #TargetRunDay promotion was announced just a week after Target detailed how business has been during the year's second quarter.

In-store sales were down 1.1 percent during those three months, and the retailer said shifting over Target pharmacies to CVS is one of the major reasons for the dip in business and foot traffic.

An ongoing dip in Apple product sales also took a toll, with Apple sales in Target falling 20 percent in the second quarter – accounting for one-third of the double-digit decline in electronics sales.

On the plus side, there was good performance in the core categories of apparel, home and toys – a particular success being Target’s “Cat and Jack” kids clothing line.

Items excluded from the sale

Sunday's 10 percent discount – which also comes ahead of Labor Day and with back to school season in full swing – applies to almost everything. But there are some exceptions, including:

  • Gift cards and prepaid cards
  • LEGO products
  • The game Cards Against Humanity
  • DSLR cameras and lenses
  • Any Google products
  • iRobot (the Roomba, not that Will Smith movie)
  • Duluth Pack products
  • Dairy milk (non-dairy milk and most other food will be eligible)
  • Target pharmacy, clinic, optical, or portrait studio.

And a few more things: You can see a full list toward the bottom of this page.

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