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Target, Neiman Marcus team up to sell holiday collection

Minneapolis-based discount retailer Target and luxury department store Neiman Marcus will each offer more than 50 products by 24 top designers starting December 1. The limited-edition collection will be available in stores and online -- with most items less than $60.
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Minneapolis-based discount retailer Target and luxury department store Neiman Marcus will each offer more than 50 products by 24 top designers starting December 1. The limited-edition collection will be available in stores and online -- with most items less than $60.

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Target, Neiman Marcus target 'Revenge' viewers with spots starring show's cast

Minnesota-based Target Corp. teamed up with fellow retailer Nieman Marcus Sunday for an ad blitz on the midseason finale of the ABC drama "Revenge." Their ads, which promoted a limited edition collection, were presented as five long-form commercials that took up 10 minutes of airtime during the hour-long broadcast -- taking on a "story within a story" angle which featured the show's cast members.