Skip to main content

Target rolls out 'new spin on saving' to entice shoppers into stores

  • Author:
  • Updated:
    Original:

Target Corp. is hoping social media can lure shoppers into its physical stores rather than buying products online.

The Minneapolis-based big-box chain is teaming up with Facebook to launch a beta version of Cartwheel -- a new digital-sales program that combines social networking and discounts to increase foot-traffic in brick-and-mortar stores, Reuters reports.

Cartwheel gives users the chance to share deals with Facebook friends and earn special offers, the Star Tribune reports. The deals can only be redeemed in Target's U.S. stores, but the retailer hasn't ruled out allowing the discounts to be used on its website in the future.

"We're focused on combining digital technology with the in-store experience to bridge those worlds," Eddie Baeb, a spokesman for Target, told AdAge. "We've been partners with Facebook for a while, and it's been a mutual discussion on how to integrate and have a savings program with a social element."

Click here, to learn more about Cartwheel.

Target has also installed free Wi-Fi in its stores and tested same-day delivery in select markets.

The retailer recently bought Cooking.com and Chef’s Catalog.

Next Up

Dave Hutchinson

Dave Hutchinson has police license suspended for 30 days

The sheriff's suspension will begin on Nov. 22.

minnesota bureau of criminal apprehension - bca

Man with sword, officers who shot him in North Branch identified

The 31-year-old was shot multiple times in the Friday incident.

Jeff Plush

MN-based USA Curling 'reviewing' report that CEO ignored abuse in NWSL

Jeff Plush is under fire for multiple allegations made by U.S. women soccer players.

Axdahl's Garden Farm & Greenhouse

7 Minnesota pumpkin patches to visit this fall

Plenty of patches to pick the best pumpkin

slushy snow

Sven Sundgaard responds to AccuWeather's winter forecast

Take anything beyond a couple weeks with a grain of salt, warns meteorologist Sven Sundgaard.

1024px-Rage_Against_The_Machine

Rage Against the Machine cancels rest of tour, including MN shows

The cancellations include a 2023 stop at the Target Center.

Screen Shot 2022-10-04 at 11.03.16 AM

Watch: Speeding drivers use Minneapolis bike lanes to overtake

Community members have called for better safety precautions in response.

Jamal Smith

Jamal Smith sentenced to life for Plymouth road rage killing

A guilty verdict was determined by a jury this summer.

Related