Target takes fire after frenzy over fashion line crashes website
The retailer wasn't quite prepared, and the rush over its new Missoni line brought the website down for most of the day. Many shoppers were furious, and experts called it "amateurish."
The retailer wasn't quite prepared, and the rush over its new Missoni line brought the website down for most of the day. Many shoppers were furious, and experts called it "amateurish."
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Shoppers packed stores and crashed the retailer's website in a rush to grab the new line of clothing, housewares and accessories.
The pop star's new clothing line for the little ones is Japanese-inspired, and features lots of fun, hints of mischief, and affordable prices.
The website has crashed six times since Target brought it in-house and the site's president left the company. Now the biggest shopping day of the year is weeks away.
The company's promoting Casey Carl to oversee the retailer's website, which has suffered two major crashes and numerous glitches since a revamp a few months ago.
The Minneapolis-based retailer's new website -- which struggled on its first day during the Missoni madness last month -- was down for several hours today. Target has had problems with its website since it started handling its own e-commerce support in-house.
Target's move into Canada is still a year away, however, the Winnipeg Free Press reports that many retailers are already lining up to be near Target locations when they arrive.
The limited edition collection sold out at most Target stores in minutes Tuesday. The mad rush for the Italian designer's special line also crashed Target's website. But the Minneapolis-based retailer says more merchandise is on the way.
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