Skip to main content

The Big Idea for a new business? Soap in packaging that dissolves in water


A trio of students at the University of Wisconsin-River Falls is having some good clean fun with their new business proposal.

After spending many hours in the lab developing a product they call the SoPOD - soap that comes in water soluble packaging - the students are now working to turn it into a business reality.

The group wants to market the SoPOD to hotels as a way to reduce the use of plastic bottles.

As FOX 9 reports, they earned $25,000 in seed money last week by claiming the top prize at the Wisconsin Big Idea Tournament in Madison.

This embed is invalid

The group consists of Eric Wenz of Hudson, Wis., Andrew Lind of Bloomington and An Trieu of St. Paul.

The UW-River Falls College of Business and Economics says in a Facebook post the team will now move on to the International Business Model Competition, which will be at Brigham Young University in Provo, Utah, on May 1-2.

The students tell FOX they're already looking beyond hotels to cruise ships and backpackers as potential markets for the SoPOD.

The UW-River Falls Voice mentions the product could also help airline passengers navigate security requirements that limit carry-on liquids.

Next Up

Chris Finch

Hawks bury Timberwolves in 3-point barrage

Without D'Angelo Russell, the Wolves couldn't keep up with the Hawks.

P.J. Fleck, Gophers football

Kirk Ciarocca returning to Gophers as offensive coordinator

The architect of the 2019 offense will look to revive the Gophers.

Klobuchar - MTP - NBC screengrab

Klobuchar says Congress should pass law to protect abortion rights

Her comments came as the Supreme Court appears poised to weaken — or gut — Roe v. Wade

MPD missing Heard - crop 1_

Police ask for public's help finding Mpls. woman missing a week

The 36-year-old hasn't been seen or heard from recently.

unsplash cold winter breath dark

Hello, winter: List of the coldest wind chills in MN Monday morning

The state went from a relatively mild start of the season, to downright frigid wind chills.


1 CWD-positive deer in Brainerd Lakes area, so surveillance will continue

The CWD monitoring measures were supposed to end after this year.

unsplash - visitor patient doctor hospital emergency - crop

MN program will train, hire 1,000 nursing assistants for long-term care

The facilities are facing a severe staffing shortage.

Minnesota State Fair - main gate day 2021

Minnesota State Fair reestablishes a police department

The fair had been contracting with the Ramsey County Sheriff's Office.

teacher, covid, masks, school

Minnetonka to consider removing middle school mask requirement

The school board has been impressed by vaccination rates among middle school students.

snow, plow

Friday winter storm could hit Twin Cities, southern Minnesota

Meteorologist Sven Sundgaard is already monitoring the forecast.

Sauk Rapids Middle School street view, Minnesota - November 2018_

Teen student arrested for threats toward MN middle school

The Sauk Rapids middle school and high school were closed Monday.


Rally for trans child outed during Hastings school board race draws big crowd

Hastings has been in the spotlight since the child's family was featured in a CNN story.