We should've known it was too good to be fur real.
Earlier this week, we discovered a watch company was creating custom watch bands coated in pet fur. Simply gather a few ounces of hair from your dog or cat, send it into Analog Watch Company, and wait a few weeks for your hand crafted timepiece.
Because who doesn't want to color coordinate with their cat?
Obviously we had to share this amazingly kooky idea. That's when someone pointed out the date the watches are available – April 1.
And despite how much we wanted to believe cat fur watches were real, we reached out to Analog, asking "Is this an April Fools' joke?"
Their response: "Yes, every year we launch a new product with a delivery date of April 1. As a small and creative design studio, it's our favorite time of year!"
Darnit. We nearly forgot about how pranks start popping up around this time every year.
At least this serves as a warning to be on alert in the coming days – check toilets for plastic wrap, don't accept treats from co-workers who normally aren't passing anything out, and definitely don't believe everything you read on the internet on Saturday.
Read the original story below.
Most pet owners spend a good amount of time every week cleaning up hair and throwing it away. It's not fun, but we love our cats and dogs, and dealing with their shedding is just part of the relationship.
But here's an idea – what if you saved that unwanted pet hair, and turned it into a wearable piece of fashion?
Sound crazy? Well, the people at Analog Watch Company don't seem to think so. They're creating custom watch bands coated in your pet's fur.
For only $199, you could show the world how much you love your furry friend by not only wearing traces of their fur on your clothes, but also rocking a watch that coordinates with their coat.
Introducing, the Companion Collection:
If you're dying to own one now, simply gather 2-4 ounces of your pet's fur, and seal it in an airtight bag, per Analog's instructions.
Once the company receives the fur, it goes through an "an innovative and hand crafted process" to be transformed into a felted wool, which is then adhered to a leather watch band.
In a few weeks, you'll have an amazing new timepiece that lets your carry your pet with you wherever you go. Analog says thanks to a "specialized hydrophobic coating," the final product will remain soft, yet stay clean and water resistant.
And people must actually be buying these watches, because as of this post, the website says they are on back order.
This story is part of our Best of the Web section – which is just cool stuff we find online and want to share with you.