Shoppers who clicked on to Best Buy's website on Friday morning and again Friday evening got an apology rather than access to the site.
The website was down for about 40 minutes and was unavailable for traffic, then went down again Friday evening.
It is back up and working again on Friday evening, but the company experienced technical problems on one of the busiest shopping days of the year. The site told customers to "check back soon."
The timing couldn't have been worse for the Richfield-based electronics chain. CBS reported that a Best Buy spokesperson said the problem was caused by high traffic volume and that the company's IT department was working to fix the issue.
KARE carried a statement from Jeff Shelman, director of external communications for Best Buy, who said, "A concentrated spike in mobile traffic triggered issues that led us to shut down BestBuy.com in order to take proactive measures to restore full performance."
Just hours earlier, the Star Tribune reported that a grinning Hubert Joly, the chief executive of the company, was on hand at the Roseville store to welcome the crowds arriving to shop during one of the biggest nights in retail.