Lynx to hold the Mayo on team jerseys in new partnership


The defending WNBA champion Minnesota Lynx and the Mayo Clinic both expect to get a bounce out of a new multiyear sponsorship deal that team officials call the "most extensive marquee jersey partnership in WNBA history." You can read the announcement here.

This jersey sponsorship is part of a broader partnership announced by the Minnesota Timberwolves and Lynx and Mayo Clinic last month. The Business Journal reported that the Mayo Clinic will be the presenting sponsor for the 2014 Lynx season. The Associated Press reports that team jerseys will now read Mayo Clinic across the front rather than Lynx. They are the sixth team in the league to enter into a sponsorship agreement that features a company's name as the primary logo rather than the team name.

In addition to placement on the team's jerseys, Mayo's logo also will appear prominently on the Target Center court and signage in and around the arena. Terms of the deal were not disclosed.

Lynx standouts Monica Wright and Maya Moore modeled the new jerseys at an afternoon press conference.

“The WNBA is thrilled to have Mayo Clinic as a partner, and so excited to see their name on the jersey of one of our most successful teams,” said WNBA President Laurel Richie. “We are so proud to be associated with one of the most well-respected, internationally recognized brands in health care.”

Mayo plans to open a sports medicine center inside a revamped structure that will inhabit Block E in what will be called Mayo Clinic Square in downtown Minneapolis. The famed Rochester medical clinic will become the officials sports-medicine services provider for both the Timberwolves and the Lynx. Mayo will have to wait until 2015 to become the official medical provider for the Lynx. TRIA Orthopaedic Center will stay on until then.

The Lynx season begins on May 16.

Next Up

Kaprizov, Wild

Wild to face Vegas in playoffs; Game 1 Sunday

Game 1 is Sunday afternoon in Las Vegas.

Eric Kendricks

Coller: Do the Vikings have a tough schedule?

Matthew Coller writes a weekly Vikings column for BMTN, with more of his work found at Purple Insider.

Screen Shot 2020-01-02 at 7.54.07 AM

Grand jury indicts 2 with aiding and abetting murder of Minneapolis Realtor

Four people have now been indicted by a grand jury in connection to the 2019 killing of Monique Baugh.

Nelson Cruz

White Sox sweep Twins for first time since 2016

The Twins' offense disappeared in a 4-2 loss on Thursday.

Mike Hughes

Report: Vikings trade Mike Hughes to Kansas City

The Vikings received a 2022 sixth-rounder in exchange for the former first-round pick.

Ambulance hospital emergency

Backup from fatal crash in Stearns County leads to another bad crash

The crash backed up traffic, which led to another crash in which two people were injured.

Gluten free pizza

For The Week: Monster cookies, and a search for the best gluten-free pizza in MN

BMTN food writer Lindsay Guentzel's weekly column aims to make life in the kitchen easier.

Flickr - SIMULIIDAE black fly gnat - D. Sikes

South Twin Cities metro besieged by aggressive gnats

Metropolitan Mosquito Control District has received more than 100 calls in recent days.