Scratch games keep growing in popularity, pump millions into Minnesota State Lottery


Scratch cards are now driving the Minnesota State Lottery’s growth, the Star Tribune reports, with sales expected to hit $358 million in 2013 -- some$150 million more than other lottery gambits like lotto games and Powerball.

The Strib investigated 10 years of lottery sales and income, and the digging is impressive and revealing.

To wit: Scratch games grew an average of 3.4 percent annually over the past decade, according to the newspaper’s analysis of sales at more than 4,000 retailers. At the same time, lotto sales have slid an average of 1.4 percent annually. The paper also reports that in 2012, a price hike and several big Powerball jackpots boosted lotto revenues 30 percent.

The paper also looks at the potentially addictive nature of the cards, while lottery officials say that the lottery has contributed more than $2 billion to the state budget and environmental programs since it began in the early 1990s.

And the lotto spent more than $75 million advertising and marketing their products in the last decade, records show, says the Strib. The report also points out the ubiquitous nature of the lottery's partnerships with the Vikings and the Twins.

Think you're going to win? The chance of winning any money is about 1 in 3 to 1 in 4, and you have a 1 in 405,773 chance of winning the $1 million prize on the $30 ticket, the most expensive the lottery sells.

Next Up

Alex Rodriguez

A-Rod, Lore, Taylor don't take questions about Rosas, Simmons

They did discuss how they see a bright future in Minnesota.

pixabay - tree chainsaw trunk trim cut

Large tree branch falls on MN man, crushing him to death

Police said the man was out in the yard, doing tree trimming work with his son.

Screen Shot 2021-09-27 at 11.19.01 AM

AEW to debut in Minnesota with Rampage, Full Gear PPV

The upstart wrestling promotion has soared in popularity.

covid-19, coronavirus

Minnesota's COVID-19 update for Monday, September 27

The latest COVID-19 numbers from the Minnesota Department of Health.

ashley Carlson

Woman reported missing since Friday, last seen near Hinckley

She doesn't have any of her personal belongings with her.


ValleySCARE returns this Saturday with new attractions

It's the first time the Shakopee park has been open for the Halloween-themed attractions since 2019.

Mary Moriarty

Mary Moriarty, former chief public defender, is running for Hennepin County Attorney

Current county attorney Mike Freeman isn't seeking re-election.

Vic Richfield auto theft PD - rectangle crop

Dog home safe after car he was in was stolen in Richfield

Vic walked up to a man in a St. Paul park and was then reunited with his family.


Mega Millions jackpot and Scratch Games help fuel record-breaking lottery sales

WCCO reports the Minnesota State Lottery brought in nearly $62 million last month. The lottery director says the state has now recovered "the entire amount lost in sales during the shutdown" last summer.